Automotive Direct Mail Marketing: Overview
- Go To:
- Mailing »
- Pre-Promotion »
- Response »
- Marketing Materials
Mailing
Depending on the promotion we have developed for you, between 2,500 and 100,000 mailers will be sent out on your behalf.
Your Promotion Manager will let you know when you can start to expect phone calls.
View Samples:
Pre-Promotion
Details of your promotion should be discussed with all people involved with the sale so that they understand what is being sent and to whom, for example:
- Receptionists
- Sales Staff
- Finance Managers
- Service Writers etc.
Your staff needs to be aware of the message customers are receiving, as well as the type of customers that will be responding so they can all work together as a team to make the promotion a total success.
Response
The response for direct mail promotions is typically between 1% to 5% of total mail sent, however, that number can vary depending on a number of factors.
Give us a call and we will gladly discuss the details with you over the phone
Marketing Materials
You will receive an electronic package with copies of:
- Your Mail Piece
- Federal postal receipt(s) stamped by USPS
- Microsoft Excel format manifest of the mailing list used for the promotion
If you have any special requests regarding these materials (Hard copies, tracking sheets, prior to sale, etc.), please let us know so we may accommodate your request and deliver prior to your calls being received.
- Go To:
- Mailing »
- Pre-Promotion »
- Response »
- Marketing Materials
